On Monday night, an image of rainbow Oreos was posted on the Web, accompanied by the word “Pride,” and the gay cookie generated more than 150,000 likes and nearly 20,000 comments, ranging from hearty applause to calls for boycotts.
However, the cookie isn’t real, despite the amount of praise for the cookie company.
Most reactions were mixed because at first people were wondering what funky ingredients they’d have to use to create the fillings. It almost makes your teeth hurt just looking it.
Facebook user Jeff Tulloch writes, “No gay pride I boycott now.” Lacy Wheeler Anderson sadly posts, “I love oreos but will no longer be buying them because of this,” while another user, Cody Patterson comments, “disliked Oreo page just because of this one post. Think about how much business u just killed oreo. I can’t support a business that supports gays.”
At least Boycott Oreo Facebook page has also been created in response to the cookie, which the ad was careful to point out is not real. The page so far has 0 “likes.”
Many other comments applauded the move. “This is absolutely amazing!” writes Haley Swilling. Eric Andrew writes, “Awesome Oreo. Merci beaucoup!”
Oreo’s parent company Kraft Foods, which also owns Jell-O and Kool-Aid, among many other brands, released a statement saying that the picture was part of a “series of daily ads reflecting current events in a fun way using images of Oreo cookies and milk.” Basil Maglaris, a spokeswoman for Kraft, told ABC News in an email that the cookie was created solely in honor of Pride month.