Employees can get a 15% pay raise for inking their employer’s New York-based real estate firm logo on their bodies as tattoos. The Rapid Realty offer is snowballing because only 40 of the 600 employees took up the offer.
There were apparently no size or location restrictions for the logo tattoos. For instance, Brooke Koropatnick told CBS New York that she got hers behind the ear.
Employees who agreed to get inked said getting a substantially larger paycheck was motivation enough to get a tattoo. In a video, Brooklyn-based broker Adam Altman said the ink would be a reminder to work harder. “I don’t see myself going anywhere, and if I have it on my arm, it’ll force me to keep going and working hard [sic],” Altman said.
Owner Anthony Lolli told CBS New York that he got the idea from an employee who had done it.
“He calls me up, he says ‘Hey Anthony, I’m getting the logo on me.’ I show up at the shop and I’m like ‘this is cool, how can I repay you?’ ” Lolli said.
Lolli said the employees who have gotten inked “get a lot of respect from the other agents with the amount of commitment that they have,” AOL Jobs reported. The company owner pays for the tattoos, which can cost up to $300. Lolli told CBS New York that he hasn’t gotten inked yet, but plans to eventually.
Perhaps getting tattoos permanently branded with a company logo gives a whole new meaning to the term “walking billboard.”