A Massachusetts Town in Middlesex County bans the sale of bottled water in an effort to reduce waste as it becomes the first municipality in the United States to take such drastic action.
The new Concord law was made in an effort to move toward environmentally friendly practices in the town of less than 20,000. The ban does not include sodas of sparkling water, and in the case of an emergency, there are further exemptions.
According to the New York Times, the measure was dreamed up by Jean Hill, 84, and it was passed by voters in 2010, but took three years to go into effect. First offenders will get a warning; a second strike comes with a $25 fine and each subsequent infraction a $50 fine.
Hill told the New York Times: “What I’m trying to do with this bylaw is to increase the barriers to buying single-serve bottled water. In order to help people change, you need to put policies in place that steer them away from buying bottled water and toward considering the many other good alternatives.”
According to National Geographic, Americans purchase 29 million bottles of water every year. About 2 million tons of water bottles ends up in landfills each year, and the productions of the bottles requires 17 million barrels of crude oil annually-enough to power a million vehicles for a year.